Digital Audiences
Requirements
Description
The digital audiences concentration is a communication-based program in which students are taught how to identify, find, engage, measure and grow audiences in the digital space via social media platforms and SEO.
Requirements
- Students must complete a minimum of 18 credit hours including 12 of upper division hours for this concentration.
- All courses must be completed with a grade of “C” (2.00) or higher.
- Students must be at the sophomore level (25 credits) in order to take upper-division courses.
- MCO 307 is a required prerequisite for these courses.
Core 18 Hours Required
MCO 307 The Digital Audience (3) (Minimum cumulative 2.00 GPA)
MCO 436 Audience Research and Behavior (3)*
MCO 437 Audience Acquisition and Engagement (3)*
MCO 438 Digital Audience Analysis (3)*
MCO 439 Digital Audience Growth (3) (Prerequisite(s): MCO 307 with C or better; MCO 436 with C or better; MCO 437 with C or better; MCO 438 with C or better; minimum cumulative 2.00 GPA)
MCO 425 Digital Media Literacy (3) (Credit is allowed for only MCO 425 or MCO 494 (Digital Media Literacy))
OR
MCO 435 Social Media (3)
OR
MCO 494 [*TECH*DIG*MED*SOC*] (1-4)
OR
MCO 494 [*DIG*MEDIA*LITERACY II] (1-4)
IDS Core Course Information
All Interdisciplinary Studies students are required to complete a 9 credit-hour core and 9 credit hours of context/application courses.
Required Courses (9 credit hours):
- IDS 201 Intellectual Fusion (recommended for freshman/sophomore students)
- Prerequisites: None
OR
- IDS 301 Becoming Interdisciplinary (3) (recommended for transfer students and/or students declaring IDS in their junior or senior year)
- Prerequisites: Interdisciplinary Studies major
- Prerequisites: Interdisciplinary Studies major
- IDS 302 Integration Skills (3)
- Prerequisite(s): Interdisciplinary Studies major; IDS 201 or 301 with C or better
- IDS 401 Integration: Experiential Learning (3) (requires application)
- Prerequisites: IDS 201 or 301 with C or better; IDS 302 with C or better; minimum 2.00 GPA; minimum of two courses completed in each concentration area
- Prerequisites: IDS 201 or 301 with C or better; IDS 302 with C or better; minimum 2.00 GPA; minimum of two courses completed in each concentration area
Context courses (6 credit hours)
Choose two Integrative Context courses from the following (3 credit hours each):
- IDS 310: Integration: Cultural Contexts, C
- IDS 311: Integration: Global Contexts, G, SB
- IDS 312: Integrative Perspectives on Change
- IDS 313: Integrative Perspectives on a Changing World
- IDS 314: Integrative Perspectives on Cultural Dynamics, SB
- IDS 315: Integration: Social Contexts, SB
- IDS 316: Integration: Humanities Contexts, HU
Application courses (3 credit hours)
Choose any IDS Application course from the following (3 credit hours each):
- IDS 140: The Nature of Knowledge Systems
- IDS 302: Integration Skills
- IDS 310: Integration: Cultural Contexts, C
- IDS 311: Integration: Global Contexts, G, SB
- IDS 312: Integrative Perspectives on Change
- IDS 313: Integrative Perspectives on a Changing World
- IDS 314: Integrative Perspectives on Cultural Dynamics, SB
- IDS 315: Integration: Social Contexts, SB
- IDS 316: Integration: Humanities Contexts, HU
- IDS 484: Elective Internship
Transfer to ASU transfer.asu.edu
- How credits transfer to ASU transfer.asu.edu/credits
- How to transfer to ASU from a Two-Year school transfer.asu.edu/ CommunityColleges
Maricopa County Community College District (MCCCD) transfer students transfer.asu.edu/maricopa
- Courses may fulfill Arizona General Education Curriculum (AGEC) or Associate’s degree requirements, consult with your community college academic advisor for details.
- MCCCD course transfer equivalencies are listed here; they may be applied toward this concentration (maximum of six credits or two courses).
- Information listed was current for this catalog year at the time of printing, consult transfer.asu.edu/maricopa for verification.
YEAR
2018-19
CAMPUS
Downtown Phoenix
ADVISING
Interdisciplinary Studies Advising
cisa.asu.edu/advising
All appointments:
480-965-4464
Downtown Phoenix
Arizona Center, Suite 380
Polytechnic
Santa Catalina Hall
Tempe
Urban Systems Engineering
Online
480-965-4464
DARS CODE
CSDAUEMPH
COLLEGE/SCHOOL
Walter Cronkite School of Journalism
CONCENTRATION CONTACT
602‐496‐5055
[email protected]
CRONK 222